THE

FLOWER ALCHEMIST

A seemingly magical process of transformation, creation and combination

/ EAST SUSSEX WEDDING FLORIST

/ FLOWERS FOR WEDDINGS & BRANDS

HITCHED WEDDING AWARDS 2026 - WINNER

/

HITCHED WEDDING AWARDS 2026 - WINNER /

A close-up of a table setting with a small glass vase containing pink roses and greenery, flanked by pink candles in candlesticks, with a floral centerpiece in the background.

/ LUXURY FLORAL DESIGN STUDIO

FLORALS THAT
TELL YOUR STORY

The Flower Alchemist is an award-winning wedding and event florist based in East Sussex, creating bespoke floral designs for celebrations across Sussex, Kent & London. We transform spaces with floral art made to be remembered.

A woman in a white dress holding a bouquet of pink and white flowers with greenery.

Elegant banquet table decorated with pink and white flowers, pink candles, and pastel-colored napkins, set for a special occasion or wedding reception.

We're bold in vision, flexible in design and always considered with your venue. Drawing on years in event management, we lead your wedding flowers from first ideas to final installation, with clear communication at every step. You'll always know what's happening, and you'll never have to chase us.

From bridal bouquets and aisle flowers to tablescapes and reception styling, we create one cohesive look across every space of your day. We'll guide you on colour for your wedding party, choose curated seasonal flowers that suit you as a couple, and make your budget go further from ceremony to reception.

Let's create something beautiful…

BOOK OUR DISCOVERY

EXPERIENCE

/ CHOOSE YOUR SERVICE

01. Weddings

Florals designed to be remembered

A newlywed couple walks hand in hand at their outdoor wedding, surrounded by guests. The bride holds a bouquet of flowers and smiles, while the groom appears content. Colorful confetti is falling around them, and the scene is set against a backdrop of trees and a cloudy sky.

02. Brands

Flowers that reflect your brand

Elegant table setting with pink and white flowers, candles, glassware, and a white place card with the name Florence on a wooden centerpiece.

Recommended Supplier For:

Handwritten-style text reading "the Gallivant" on a black background.

A black line drawing of Brockwell Hall, a large historic building with classical architecture, featuring columns, arched windows, and a central entrance with stairs, accompanied by the text 'BROCKWELL HALL' below.

The image features the title 'The Beacon' written in black text on a black background, with a subtle faint pattern of a lighthouse and rays emanating from it behind the text.

/ FOUNDER - LUCINDA WATTS

EAST SUSSEX WEDDING FLORIST

Welcome - I’m Lucinda, luxury floral designer and the owner of The Flower Alchemist,

For me, floral design is about much more than choosing beautiful flowers. It is about understanding the person behind the brief, seeing the potential in a space and creating something that feels completely right for that particular celebration.

Our studio is built on exceptional client care and attention to detail, so that you can enjoy your moment, knowing every detail is in hand.

GET TO KNOW ME

/ BROWSE OUR WORK

FEATURED GALLERIES

A look at some of our recent weddings across East Sussex, Kent and London. From bridal bouquets and buttonholes to ceremony arches and table flowers, each gallery shows how we work with different venues, seasons and colour palettes.

VIEW THE PORTFOLIO

Kat & Chris The Gallivant

Bride and groom walking out of a building after their wedding, surrounded by friends and family celebrating with confetti.

Jenny & Owen Brockwell Hall

Helena & Pier Private Venue

Curious to know more?

FREQUENTLY ASKED QUESTIONS

Our design studio is in Robertsbridge, East Sussex, and we're wedding florists for couples across Sussex, Kent and London. Most of our weddings take place around Tunbridge Wells, Rye and Lewes and the villages in between.
Yes. Alongside East Sussex, we're a wedding florist for Kent and West Sussex, and we regularly work in and around Tunbridge Wells. If your venue is further afield, get in touch and we'll let you know if we can help.
We do! We create wedding flowers for London venues as well as for countryside weddings in Sussex and Kent, and we're a recommended supplier at Brockwell Hall in Lambeth.
We're a recommended florist at The Gallivant in Rye, Brockwell Hall, Kingdom, The Beacon, Chafford Park and The Cherry Barn. Knowing these spaces well means we can design flowers that suit each room, light and setting.
Our wedding flowers start from £2,000, and most of our couples spend between £4,000 and £7,000. We're happy to talk through every budget, and we'll show you how to make yours go as far as possible.

We recommend booking about a year ahead, and we're already taking bookings two years out. We also love a last-minute enquiry, so if your date is soon, call us anyway.
A fee of 25% of your total estimated quote secures your date. The remaining balance is due ten weeks before your wedding.
Yes. We're used to working quickly, so if you're planning a wedding in Sussex, Kent or London at short notice, we'd still love to hear from you.
Send us your date and venue through our enquiry form, or pick up the phone. We'll arrange a call to talk through your ideas and budget, and how we can bring your wedding flowers to life.
Alongside weddings, we offer floral design and styling for brands, from launches and events to photoshoots and shop windows. Get in touch and we'll talk through what you have in mind.